EXPERTISE
Product graphics is where graphic design meets the physical product.
With a background in industrial design and nearly 20 years of experience, I combine graphics, color, materials and form to create products with a strong and consistent visual identity. Great product graphics strengthen the brand, create recognition and keep products relevant, contemporary and in tune with current trends.
PRODUCT GRAPHICS
Graphics designed as part of the product – not simply added to it.
I develop product graphics that strengthen both the individual product and the overall brand identity. From graphic concepts, colors and patterns to logos, markings and production-ready artwork.
cmf design
Color, material and finish play a key role in how a product is perceived.
I develop CMF solutions that connect product, brand and user – from early concepts and trend research to colorways, material choices and specifications for production.
INDUSTRIAL DESIGN
Understanding the product behind the graphics makes a difference.
With a Master's degree in Industrial Design, I bring an understanding of form, function, materials and manufacturing into every project. I can also support product development with concepts, form development and visualization.
WHERE GRAPHICS MEETS PRODUCT
My strength lies in the combination.
As both an industrial designer and an experienced graphic designer, I understand how graphics, color, materials, form and manufacturing need to work together. This makes it possible to develop a visual identity that doesn't stop at the logo or packaging – but continues onto the product itself.
HOW CAN I HELP?
DEVELOPING A NEW PRODUCT?
I can help create the graphic and CMF identity from the beginning.
REFRESHING AN EXISTING PRODUCT RANGE?
I can develop a stronger and more consistent visual expression across the range.
NEED EXTRA DESIGN CAPACITY?
I can join your existing design or product development team for a specific project or a longer consultancy assignment.